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Install Google Tag Manager in WordPress

WordPress is one of the most established web management tools in recent times. Google Tag Manager’s compatibility with this tool makes its installation almost an obligation. There are two ways to do this installation, one, a little more elaborate and another that depends on a WordPress plugin itself.

The first thing you should do before carrying out any of the two installations is to get your GTM account. To do this, you must go to the official Google Tag Manager site, there, you will need to create your account; if you use Analytics it is certain that you already have a Google account. Once created, you can give rise to any of the processes.

If you do the installation manually, you will need to copy the code that was generated after creating your account and follow the instructions.
If you do it through a plugin, you must download one that allows you to install it and place your ID.

Once this is done, you will be ready to start using this tool, consider that there are many services to discover. If you use other Google services, they will be associated automatically, so you can start using them together without problems.

Install Google Tag Manager in PrestaShop

You can’t talk about managing web pages without talking a little about PrestaShop. Any online store should have a minimum knowledge of the excellent features of this tool. Using GTM is an excellent way to monitor your virtual store quickly and, above all, easily.

In PrestaShop you have the possibility of installing this tool through different methods, there are some modules, which can be free or paid; but you also have the possibility of doing it by modifying the code of your theme.

Both options are quite simple and will open the doors to the possibility of enjoying the monitoring of your visits. Applying Tag Manager services to your store will give you excellent results. Remember that there are some changes that you will have to make to improve the operation of this tool.

Install Google Analytics with Google Tag Manager

Google Tag Manager has facilitated the use of the different Google services thanks to the fact that it has control over the code. By creating a constant variable, which allows Google Analytics to be tagged, this service can be activated in all entries in a simple way. This helps expedite the implementation of this service.

It should be noted that Tag Manager allows you to manage the Analytics ID with the possibility of establishing a trigger that launches this service without problems. As it can be configured to your liking and automatically applied to all pages, you won’t have to worry about doing it every time you create a post.

Google Tag Manager Course

As you may have noticed, Google Tag Manager is a tool full of interesting aspects that requires minimal knowledge to understand how it works. With this Google Tag Manager course you will have the possibility to understand from its installation, to the number of advantages that this service offers you.

On the other hand, this course can be considered as a Spanish Google Tag Manager tutorial, so you will learn all the details. Creating the tags, triggers, and variables is just the beginning of this adventure. The idea is that you can explore this service and make it your ally within your marketing strategies.

Do not hesitate too much, Google Tag Manager is a service that is totally worth managing, it allows you to centralize and at the same time maintain control. Nothing is more delicate than manually modifying the code of your pages, you lose time and even money. By taking a course on Tag Manager, you will make the best investment of your life.

Google Tag Manager Conclusions

It is difficult to think that a process that has taken so much work in the creation of web pages can be simplified in such an extraordinary way. The creation of labels is one of the most basic ways to keep track of what happens in each input, how it behaves and what it suggests to the user.

Additionally, this service allows you to generate triggers that will be the best way to record a user’s interaction with the page. All this is mixed with the intention of making it much easier to understand the processes that lead to conversion. Without a doubt, this service is basic for any project.

Since its inception, Google Tag Manager has quickly reached almost 100% of its application on the different websites that exist. This is decisive when understanding its operation and the importance it can have within the control of a page.

Being able to be used with the different services and in the most well-known creation websites, GTM is, without a doubt; one of the best creations of Google. It is time to open yourself up to the possibility of knowing its properties in depth and discovering everything you can do by having this tool.

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