How to clickbait without fooling people?
work on title
This is the first step that you should evaluate. Look for a title that is attractive, that connects the user. It can be persuasive but not misleading.
If you manage to surprise with your title without having to cheat, then you will have achieved the objective. To do this, look for adding in your titles:
Numbers: These give a higher level of attraction to users
Don’t be so long in the title
If you can, add a value data
To create valuable content, it is essential that you think about your audience and what they are looking for. Avoid ambiguities.
use mysterious language
The mysterious language will always arouse interest in your target audience, make use of it, generating expectation in the user.
The technique of nostalgia, exaggeration or promise is also valid for the creation of these headlines. So you can take advantage of it.
Make use of lists
This is a way to structure your content, and it can be a valuable technique when you want to apply Clickbait to your web page. Without the user delving too deeply into the text, you will be able to know what it is about with the title.
make questions
When we ask questions in our titles, we can generate an automatic reaction in our audience. Ideally, the Internet user does not know the answer, and clicks on your link to find out more.
For example: Do you know which mobile is revolutionizing the market due to its quality and price?
Capital letters, emojis and bold
In part of this article I had already commented on it, but I add it once more. To make effective titles, and generate more clicks, you can make use of these elements and capture attention directly.
Of course, do not abuse these resources.
Without a doubt, clickbait is a technique that works very well to attract traffic to our website. We are curious people by nature, and this technique can play with the uncertainty of users, to make them reach the desired “click”.